THE SUSTAINABLE SWELL — July 2015

On the surface, happiness is a seemingly simple concept, but it is incredibly difficult to quantify. How can we measure something so abstract that varies so much from person to person? Do we measure it by the number of zeros at the end of a bank account or the number of cupcakes in the fridge? As it seems, a statistician named Nic Marks thinks he’s found the perfect method to quantify how happy we truly are.

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